MARC details
| 000 -LEADER |
| fixed length control field |
01241cam a2200325 i 4500 |
| CONTROL NUMBER |
| control field |
20025712 |
| CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250610100611.0 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
170922s2019 nyu b 001 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2017037515 |
| INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9789353069834 |
| CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| Modifying agency |
DLC |
| AUTHENTICATION CODE |
| Authentication code |
pcc |
| LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.32 |
| Item number |
.S35 2019 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
658.8342 |
| Item number |
SCH/C |
| MAIN ENTRY--PERSONAL NAME |
| Personal name |
Schiffman, Leon G. |
| Relator term |
author. |
| 9 (RLIN) |
10591 |
| TITLE STATEMENT |
| Title |
Consumer behavior / |
| Statement of responsibility, etc. |
Leon G. Schiffman, Professor Emeritus of Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joe Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey. |
| EDITION STATEMENT |
| Edition statement |
Twelfth edition. |
| PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
New York, NY : |
| Name of producer, publisher, distributor, manufacturer |
Pearson, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2019] |
| PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
©2015 |
| PHYSICAL DESCRIPTION |
| Extent |
xxix, 667 pages ; |
| CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| MEDIA TYPE |
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| CARRIER TYPE |
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references (pages 405-431) and index. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Consumer behavior. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Motivation research (Marketing) |
| ADDED ENTRY--PERSONAL NAME |
| Personal name |
Wisenblit, Joseph, |
| Relator term |
author. |
| ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
| Classification part |
658.8342 |
| Item part |
SCH/C |
| Call number prefix |
658.8342 |
| Call number suffix |
SCH/C |