Essentials of services marketing / (Record no. 44493)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01037cam a22003135i 4500 |
| CONTROL NUMBER | |
| control field | 17591038 |
| CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250610103423.0 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130115s2012 si a b 001 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2012406816 |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353435417 |
| CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | DLC |
| AUTHENTICATION CODE | |
| Authentication code | pcc |
| LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD9980.5 |
| Item number | .W567 2012 |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | WIR/E |
| MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen. |
| TITLE STATEMENT | |
| Title | Essentials of services marketing / |
| Statement of responsibility, etc. | Jochen Wirtz, Patricia Chew, Christopher Lovelock. |
| EDITION STATEMENT | |
| Edition statement | 2nd edition. |
| PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Singapore ; |
| -- | New York : |
| Name of producer, publisher, distributor, manufacturer | Pearson Education South Asia Pte Ltd., |
| Date of production, publication, distribution, manufacture, or copyright notice | 2012. |
| PHYSICAL DESCRIPTION | |
| Extent | 675 pages : |
| Other physical details | illustrations ; |
| Dimensions | 28 cm |
| CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Service industries |
| General subdivision | Marketing. |
| ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chew, Patricia. |
| ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher H. |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Classification part | 658.8 |
| Item part | WIR/E |
| Call number prefix | 658.8 |
| Call number suffix | WIR/E |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Management | MES KC LIBRARY | MES KC LIBRARY | Management | 06/10/2025 | 658.8 WIR/E | 45817 | 06/10/2025 | 1 | 06/10/2025 | Books | GL53R3 | ||||||
| Dewey Decimal Classification | Management | MES KC LIBRARY | MES KC LIBRARY | Management | 06/10/2025 | 658.8 WIR/E | 45818 | 06/10/2025 | 2 | 06/10/2025 | Books | GL53R3 | ||||||
| Dewey Decimal Classification | Management | MES KC LIBRARY | MES KC LIBRARY | Management | 06/10/2025 | 658.8 WIR/E | 45819 | 06/10/2025 | 3 | 06/10/2025 | Books | GL53R3 | ||||||
| Dewey Decimal Classification | Management | MES KC LIBRARY | MES KC LIBRARY | Management | 06/10/2025 | 658.8 WIR/E | 45820 | 06/10/2025 | 4 | 06/10/2025 | Books | GL53R3 | ||||||
| Dewey Decimal Classification | Management | MES KC LIBRARY | MES KC LIBRARY | Management | 06/10/2025 | 658.8 WIR/E | 45821 | 06/10/2025 | 5 | 06/10/2025 | Books | GL53R3 | ||||||
| Dewey Decimal Classification | Management | MES KC LIBRARY | MES KC LIBRARY | Management | 06/10/2025 | 1 | 658.8 WIR/E | 45822 | 06/27/2025 | 6 | 06/10/2025 | Books | GL53R3 | 06/27/2025 |