03960cam a2200361 i 4500 0 0 ddc 0 0 TOURISM MES MES TOURISM 2022-11-01 55 487.50 1 3 338.4791 SHA/I 41774 2023-09-19 15:37:11 2023-06-15 650.00 2022-11-01 BK U2R1 41635 41635 21635311 OSt 20221101113326.0 200730t2021 caua b 001 0 eng 2020034940 9789353885106 (Paperback) 9789353885120 (ePub) 9789353885113 (eBook) DLC eng DLC rda DLC pcc G155.A1 S474 2021 338.4791 23 SHA/I Sharma, Shailja author. 9201 Introduction to tourism / Shailja Sharma. Thousand Oaks, California ; New Delhi, India : SAGE Texts, an imprint of SAGE Publishing, 2021. © 2021 487 pages 25 cm text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes bibliographical references and index. Section A: The Building Blocks of Tourism. What is tourism? -- Motivations for travelling -- Types of tourism -- Niche tourism products -- Components of tourism industry -- Tourism resources to tourism products -- Types of tourism markets -- The New Age traveller -- Positive impacts of tourism -- Negative impacts of tourism -- Case Studies -- Section B: Lifeline of Tourism Business. Attractions -- Accessibility: Part 1 -- Accessibility: Part 2 -- Accommodation -- Alternative forms of accommodation -- Amenities -- Activities at a destination -- Case Studies -- Section C: The Trending Holidaying. Planning a vacation -- Travel stages -- Travel formalities -- Travel stress -- Pre departure checklist for travellers -- Case Studies -- Section D: The Experience Facilitators. The touch points of tourism industry -- Travel intermediaries -- The tour leader -- The tour guide -- The cab driver -- Role of government in promoting tourism -- Case Studies -- Section E: Challenges and Opportunities in Tourism Industry. Handling emergency situations -- Obstacles and threats to tourism -- Emerging trends in tourism -- Career opportunities in travel and tourism -- Over tourism -- Travel green: Practice responsible travel -- Case Studies. "A stepping stone for everyone aspiring to make a career in the tourism and hospitality industry, this textbook builds a strong groundwork of basic concepts and explains theories and their applications in real-life situations. Using situational case studies, vignettes on world class destinations and wide ranging examples, Introduction to Tourism aims to create awareness and understanding among the readers on the functioning of the tourism industry. It offers insights into how countries devise their tourism marketing strategies and how to deal with situations while working with tourists and travellers. Each section of the book has been thematically designed and mapped with the curriculum of major universities for distinct learning outcomes. This book is meant to be a compact and constant companion for all students undergoing any kind of training in the tourism and hospitality industry to enhance their professional skills. Key Features: Special focus on emerging trends and situations in the tourism sector, including the effect of COVID-19 on the industry and its functioning; Comprehensive coverage of the five A's of tourism industry citing latest examples and new evolving patterns; Each section aided by case studies with well defined learning outcomes and discussion questions for classroom teaching; Each chapter facilitated with an opening vignette, learning objectives and chapter end activities for self assessment as well as group projects"-- Provided by publisher. Tourism. 7 cbc orignew 1 ecip 20 y-gencatlg ddc BK 338.4791 SHA/I 338.4791 SHA/I