Sherlekar, S A <br/><br/>
Essentials Of Marketing Management / 
S A Sherlekar ; P N Reddy ; H R Appannaiah 
 - 4th ed. 
 - Bombay:  Himalaya Publishing House,  1995. 
 - 355p 
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHE/E