01144cam a22003138i 4500 0 0 ddc 0 0 MANAGEMENT MES MES MANAGEMENT 2019-02-20 545.00 0 658.8 RAM/M 33735 2019-02-20 00:00:00 2019-02-20 BK GL53R3 7457 7457 20543065 OSt 20200118114009.0 180615s2018 cau b 001 0 eng 9780230637290 DLC eng rda DLC HF5415.12.I5 R3586 2018 658.8 23 RAM/M Ramaswamy, V S author. 1235 Marketing management : Indian context, global perspective / V. S. Ramaswamy, Visiting professor at IIM Bangalore, IIIT Bangalore and ENPC/IISIM (Kochi), S. Namakumari, Executive Trainer. 4th ed. 1808 New Delhi : Macmillan, 2009. 872p text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes bibliographical references and index. Marketing India Management. Namakumari, S. author. 1291 7 cbc orignew 1 ecip 20 y-gencatlg ddc BK 658.8 RAM/M 658.8 RAM/M