@book{7983,
	author = {Silver, Lawrence S., and Silver, Lawrence S.,},
	title = {The essentials of marketing research /},
	publisher = {Routledge,},
	year = {2013.},
	address = {New York :},
	edition = {3rd ed.},
	note = {Rev. ed. of: Marketing research : text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. 2nd ed.}
}