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Logistical management : the integrated supply chain process / Donald J. Bowersox, David J. Closs. by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill Companies, 2000
Availability: Items available for loan: MES KC LIBRARY (1)Call number: 658.7 BOW/L.

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Consumer behavior : concepts and applications / David L. Loudon, Albert J. Della Bitta. by Series: McGraw-Hill series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1993
Availability: Items available for loan: MES KC LIBRARY (1)Call number: 658.834 LOU/C.

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