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Results of search for 'su:"Consumer behavior"'
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Loudon, David L
Dawar, N.
Della Bitta, Albert ...
Schiffman, Leon G.
Velayudhan, Sanal Ku...
Wisenblit, Joseph
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MES KC LIBRARY
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Consumer behavior : concepts and applications /
David L. Loudon, Albert J. Della Bitta.
by
Loudon, David L
Della Bitta, Albert J
Series:
McGraw-Hill series in marketing
Edition:
4th ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New York :
McGraw-Hill,
c1993
Availability:
Items available for loan:
MES KC LIBRARY
(1)
Call number:
658.834 LOU/C
.
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Consumer behavior /
Leon G. Schiffman, Professor Emeritus of Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joe Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey.
by
Schiffman, Leon G
[author.]
Wisenblit, Joseph
[author.]
Edition:
Twelfth edition.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publisher:
New York, NY : Pearson, [2019]
Copyright date:
©2015
Availability:
Items available for loan:
MES KC LIBRARY
(13)
Call number:
658.8342 SCH/C, ..
.
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Tilt : shifting your strategy from products to customers /
Niraj Dawar.
by
Dawar, N. (Niraj)
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publisher:
Boston, Massachusetts : Harvard Business Review Press, [2013]
Availability:
Items available for loan:
MES KC LIBRARY
(2)
Call number:
658.802 DAW/T, ..
.
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Rural marketing : targeting the non-urban consumer /
Sanal Kumar Velayudhan.
by
Velayudhan, Sanal Kumar
, 1955-
Edition:
2nd ed.
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Los Angeles ; London :
Response,
2007
Online access:
Table of contents only
Availability:
Items available for loan:
MES KC LIBRARY
(1)
Call number:
658.8 KUM/R
.
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