000 02636cam a2200373 i 4500
001 22303544
003 OSt
005 20230908131315.0
008 211108s2022 enka b 001 0 eng
010 _a 2021055107
020 _a9781032020709
_q(hbk)
020 _a9781032020723
_q(pbk)
020 _z9781003181736
_q(ebk)
040 _aDLC
_beng
_erda
_cDLC
_dDLC
042 _apcc
050 0 0 _aPN1991.75
_b.M26 2022
082 0 0 _a791.443
_bAHE/M
245 0 0 _aMaking radio and podcasts :
_ba practical guide to working in today's radio and audio industries /
_cedited by Steve Ahern, OAM.
250 _aFourth edition.
264 1 _aLondon ;
_aNew York :
_bFocal Press Taylor & Francis Group,
_c[2022]
300 _axviii, 319 pages :
_billustrations ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
520 _a"Making Radio and Podcasts is a practical guide for anyone who wants to learn how to make good programs in the digital era. It examines the key roles in audio and podcasting: announcing, presenting, research, copywriting, producing, marketing and promotions. It also outlines what is involved in creating different types of programs: news and current affairs, music, talkback, comedy and WC features, as well as legal and regulatory constraints. With contributions from industry experts, the fully updated fourth edition is global in focus and reflects the impact of podcasts and digital radio, including multi-platform delivery, listener databases, social media and online marketing. It also examines how radio stations have reinvented their business models to accommodate the rapid changes in communications and listener expectations. This is the ideal text for undergraduate and postgraduate students taking courses on radio, audio and podcasting, media production and digital media, with broader appeal to professionals and practitioners in the audio industries"--
_cProvided by publisher.
650 0 _aRadio
_xProduction and direction.
650 0 _aPodcasting.
700 1 _aAhern, Steve,
_d1959-
_eeditor.
_99452
776 0 8 _iOnline version:
_tMaking radio and podcasts
_bFourth edition.
_dLondon ; New York, NY : Focal Press, Taylor & Francis Group, 2022
_z9781003181736
_w(DLC) 2021055108
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_h791.443
_iAHE/M
_k791.443
_mAHE/M
999 _c42159
_d42159