| 000 | 01112cam a2200325 i 4500 | ||
|---|---|---|---|
| 001 | 20127682 | ||
| 003 | OSt | ||
| 005 | 20250610095817.0 | ||
| 008 | 171103t20192010nyu b 001 0 eng | ||
| 010 | _a 2017045383 | ||
| 020 | _a9789353433291 | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.2 _b.M29 2019 |
| 082 | 0 | 0 |
_a658.83 _bMAL/M |
| 100 | 1 |
_aMalhotra, Naresh K. _eauthor. _99173 |
|
| 245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra, Georgia Institute of Technology. |
| 250 | _aSeventh Edition. | ||
| 264 | 1 |
_aNew York, NY : _bPearson, _c[2019] |
|
| 264 | 4 | _c©2010 | |
| 300 |
_axxxiii, 953 pages ; _c29 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 500 | _aRevised edition of the author's Marketing research, c2010. | ||
| 504 | _aIncludes bibliographical references (pages 781-823) and index. | ||
| 650 | 0 | _aMarketing research. | |
| 650 | 0 |
_aMarketing research _xMethodology. |
|
| 942 |
_2ddc _cBK _h658.83 _iMAL/M _k658.83 _mMAL/M |
||
| 999 |
_c44474 _d44474 |
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