| 000 | 00916cam a2200277 a 4500 | ||
|---|---|---|---|
| 999 |
_c7148 _d7148 |
||
| 001 | 4241845 | ||
| 003 | OSt | ||
| 005 | 20220723130404.0 | ||
| 008 | 830729s1984 njua b 001 0 eng | ||
| 020 | _a9788131702000 | ||
| 020 | _a8131702006 | ||
| 040 | _coclc | ||
| 082 | 0 | 0 |
_a658.8 _bKOT/M |
| 100 |
_aKotler, Philip _91233 |
||
| 245 | 1 | 0 |
_aMarketing management : _bA south Asian Perspective / _cPhilip Kotler ; Kevin Lane Keller ; Abraham Koshy ; Mithileshwar Jha |
| 250 | _a12th ed. | ||
| 260 |
_aNew Delhi: _bPearson Education, _c2007. |
||
| 300 | _a739p | ||
| 440 | 4 | _aThe Prentice-Hall series in marketing | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_91283 _aKeller, Kevin Lane, _d1956- |
|
| 700 | 1 |
_91286 _aKoshy, Abraham |
|
| 700 |
_91288 _aJha, Mithileshwar |
||
| 942 |
_2ddc _cBK _h658.8 _iKOT/M _k658.8 _mKOT/M |
||