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008 150407s2006 nyua b 001 0 eng d
010 _a 2015302358
016 7 _a013593471
_2Uk
020 _a9788120329942
035 _a(OCoLC)ocm64181023
040 _aANG
_beng
_cANG
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042 _alccopycat
050 0 0 _aHF5415.5
_b.E55 2006
082 _2658.812
_bFJE/E
084 _aQP 300
_2rvk
100 _91426
_aFjermestad, Jerry
245 0 0 _aElectronic customer relationship management /
_cJerry Fjermestad ; Nicholas C. Romano
264 1 _aArmonk, N.Y. ;
_aLondon :
_bM.E. Sharpe,
_c[2006].
300 _axiii, 210 pages :
_billustrations ;
_c26 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
490 1 _aAdvances in management information systems ;
_vv. 3
504 _aIncludes bibliographical references and index.
505 0 0 _tElectronic customer relationship management : an introduction /
_rNicholas C. Romano, Jr. and Jerry Fjermestad --
_tSuccess factors in online supply chain management and e-customer relationship management /
_rMichael R. Bartolacci and Mary Meixell --
_tUsing electronic customer relationship management to maximize/minimize customer satisfaction/dissatisfaction /
_rYoon Cho and Jerry Fjermestad --
_tCustomer relationship management success and organizational change : a case study /
_rCarl-Erik Wikstrom --
_tSuccess factors in CRM Implementation : results from a consortial benchmarking study /
_rRainer Alt and Thomas Puschmann --
_tCollaborative customer relationship management in financial services alliances /
_rMalte Geib, Lutz M. Kolbe, and Walter Brenner --
_tImproving customer Interaction with customer knowledge management /
_rAdrian Bueren [and others] --
_tAn examination of the effects of Information and communication technology on customer relationship management and customer lock-In /
_rJa-Shen Chen and Russell K.H. Ching --
_tWhat makes customers shop online? /
_rNa Li and Ping Zhang --
_tToward achieving customer satisfaction in online grocery shopping : lessons learned from Australian and Swiss cases /
_rSherah Kurnia and Petra Schubert.
650 0 _aCustomer relations
_xManagement.
650 0 _aElectronic commerce.
650 6 _aRelations avec la clientèle
_xGestion.
650 6 _aCommerce électronique.
650 7 _aCustomer relations
_xManagement.
_2fast
_0(OCoLC)fst00885539
650 7 _aElectronic commerce.
_2fast
_0(OCoLC)fst00906906
650 0 7 _aBetriebliches Informationssystem.
_2swd
650 0 7 _aElectronic Commerce.
_2swd
650 0 7 _aKundenmanagement.
_2swd
655 7 _aAufsatzsammlung.
_2swd
700 _aFjermestad, Jerry
_91426
700 1 _aRomano, Nicholas C.
_91644
830 0 _aAdvances in management information systems ;
_vv. 3.
906 _a7
_bcbc
_ccopycat
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