000 01122cam a2200325 i 4500
999 _c8036
_d8036
001 17877000
003 OSt
005 20200130123908.0
008 130905s2013 caua b 001 0 eng
010 _a 2013035954
020 _a9788132113577 (pbk. : alk. paper)
040 _aDLC
_beng
_coclc
_erda
_dDLC
042 _apcc
043 _aa-ii---
050 0 0 _aHF5414
_b.D47 2013
082 0 0 _a361.00688
_223
_bDES/S
100 _aDeshpande, Sameer
_91118
245 1 0 _aSocial marketing in India /
_cSameer Deshpande ; Nancy R. Lee
264 1 _aLos Angeles:
_bSAGE,
_c2013
300 _a 424 p
_billustrations ;
_c25 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and indexes.
650 0 _aSocial marketing
_zIndia.
700 1 _aLee, Nancy,
_d1945-
_91665
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_h361.00688
_iDES/S
_k361.00688
_mDES/S